No Scream Cream is an FDA approved topical numbing cream containing 20% benzocaine. When used properly No Scream Cream will ease the discomfort of waxing between 50-80%. Please review our How To Use tab below on proper application and DO NOT rub No Scream Cream into your skin like lotion! No Scream Cream should be applied 30-45 minutes prior to waxing. We suggest applying No Scream Cream 40-45 minutes at home or the office prior to your Bikini/ Brazilian Wax appointment. This will allow the product to absorb into the skin and do its job while you are traveling to your appointment vs applying at the salon and waiting 30-45 minutes in the waiting room. No Scream Cream can be used on all areas of the body, including bikini area, lip, eyebrows, underarms and legs. No Scream Cream is water based and safe for all areas. It is not messy or greasy and will not harm clothing. You can get dressed as usual after application. For Bikini and Brazilian waxes we suggest wearing full coverage cotton underwear and loose clothing to your appointment. No Scream Cream will not interfere with the waxing process or any hair removal system. Can be used for sugaring and threading as well.